Bluebird Care Franchise Director

First Ever Bluebird Care Care Assistant Becomes Franchise Director

Allen Vanderwyk-Coyne started working with Bluebird Care in 2006 as a Care Assistant. He has spent 14 years cultivating his career and his passion for excellent quality care has helped him to progress in his roles. He started as the first Care Assistant at Bluebird Care Mid-Staffs and is now Director of the franchise. Bluebird Care Mid-Staffs was Bluebird Care’s first ever franchise, so Allen was the first ever Bluebird Care Care Assistant.

Bluebird Care Mid-Staffs provides comprehensive home care packages ranging from respite care to full time live-in care. Allen and his team work above and beyond to provide home care that is tailored to each customer’s specific needs.

Though his role has changed throughout the years, Allen understands how important it is to truly care for others. As someone who started his career as a Care Assistant, Allen wants to do more for his staff and customers to show them how much they are appreciated. Allen celebrates his team with ‘Years of Service’ milestones amongst other initiatives.


“I am Bluebird Care through and through. Starting as the first franchise Care Worker 14 years ago, to now buying the business, is an absolute dream for me. I have worked in the care sector for around 27 years. I still love it as much today as I did when I first started. Bluebird Care has afforded me so many opportunities to advance my career and I am so grateful to be the Director of Bluebird Care Mid-Staffs. I would recommend Bluebird Care to anyone looking for a meaningful and rewarding career.”

Allen Vanderwyk-Coyne, Director of Bluebird Care Mid-Staffs


“We were delighted to award Allen the franchise. The operational knowledge he has gained over the last 14  years, coupled with his commitment to the brand, and motivation to deliver outstanding care in his community, will no doubt be the driving force behind Allen’s continued success. As franchisor, we will continue to provide him with our award-winning support in all aspects of the business, now as a franchisee. From finance, business systems, IT, to field-based marketing, business development and quality assurance, we pride ourselves in offering continuous learning and development plans for our franchisees, plus initial training to give our franchisees the detail, knowledge, and assurance to set up and run the business.”

Victoria Brown, Franchise Development Manager at Bluebird Care


Now leading his own business, Allen spends most of his time networking, focusing on taking Bluebird Care Mid-Staffs to its next level and continuing to create a welcoming and transparent culture within his team.

Despite the significant challenges the Covid-19 pandemic presented, Bluebird Care Mid-Staffs has continued to push the boundaries to maintain their position at the forefront of the private home care market.

Get in contact with us to find out more about becoming part of the Bluebird Care network